The S 63 AMG Coupé boasts exciting looks to emphasize its sporty performance: it exudes dominance and hallmark Mercedes-Benz sensual purity. The design is a stage for the exciting technology at the heart of the new dream car. Numerous filigree aerodynamic elements underline the outstanding driving dynamics: the front end is dominated by the three-dimensional AMG "twin-blade" radiator grille in silver chrome. Whether the car is moving or not, distinctive AMG lettering on the side between the louvers leaves no doubt: this is a high-performance model from Affalterbach. The A-wing is located below the radiator grille. This three-dimensional air-ducting element is painted in the body color, spans the entire width of the front apron and displays the stylized "A" that is a hallmark of AMG vehicles. Large, black flics surround the outer cooling air intakes. Down below, the front splitter in silver chrome optimizes the flow of air to the cooling modules. This design feature, which is a familiar sight in motorsport, also reduces front-axle lift and optimizes the vehicle's aerodynamic balance. All of the cooling air grilles exude high quality with their high-gloss-black paint finish. Keeping the A-wing and front splitter separate makes the car appear closer to the road. A similar effect is created by the AMG side sill panels with their high-quality, three-dimensional inserts in silver chrome. Together with the lower feature line, these inserts make the S 63 AMG Coupé exude dynamism even when it is at a standstill. Further eye-catching features of the side design include the large AMG forged wheels. "V8 BITURBO" lettering in a new, contemporary typography on the front wings is another hallmark AMG design touch. At the rear, the diffuser insert in high-gloss black also catches the eye straight away. The lower trim element in silver chrome is reminiscent of the A-wing at the front and provides an effective contrast. The two chromed twin tailpipes of the AMG sports exhaust system with sports flaps are perfectly integrated into the diffuser insert. Stylized, vertical air outlets in the rear apron assume the role of a defined spoiler lip and optimize aerodynamics. The "S 63 AMG" model designation in a new, contemporary typography below the tail lamps adds the perfect finishing touch to the rear-end design